What are the four main benefits of using visual aids?

What will be an ideal response?


- Visual aids make the speech more interesting.
- Visual aids enhance the speaker's credibility.
- Visual aids improve comprehension and retention.
- Visual aids can advance your argument in the speech.

Communication & Mass Media

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You are writing a story on a debate between two candidates for mayor. Which of the following aspects of your reporting is most important?

A. quickly transcribing the remarks from each candidate B. making time for each candidate to clarify his or her positions C. understanding and communicating the implications of what each candidate is saying D. establishing a relationship with whichever candidate appears most likely to win

Communication & Mass Media

Generally a radio commercial has to be effective in terms of:

a. length b. hook c. sound d. all of these e. none of these

Communication & Mass Media

Listeners' attitudes toward a topic rarely affect their ability to listen.

Indicate whether the statement is true or false.

Communication & Mass Media

Examining the ethical aspects of group conclusions is an example of leading through task processes

Indicate whether the statement is true or false

Communication & Mass Media