Traditionally, entrepreneurs have used one major business form-the sole proprietorship
Indicate whether the statement is true or false
True
You might also like to view...
Which is true concerning demonstrations?
a. Demonstrations should be done only by the person presenting. b. Demonstrations should always include volunteers from the audience. c. Demonstrations will distract from the speaker. d. Demonstrations should be done with an assistant if necessary.
Because cold calling does not immediately result in a high level of closed sales, some companies feel that it is worthless. However, when done correctly—by researching the prospect and keeping the call bright and focused—it can be a(n):
A) tool for making a quick transactional sale B) strategy for qualifying prospects with an elevator pitch C) way to introduce the prospect to the sales representative D) risk-free way to build rapport with a new prospect E) method of closing sales that have been pending
J.D. Powers' surveys of customer satisfaction are a popular example of syndicated research.
Answer the following statement true (T) or false (F)
Rapala VMC CorporationFinland-based Rapala VMC Corporation is the world's largest fishing lure manufacturer. It developed its first fishing lure--a cigar-shaped minnow--in 1962. The annual market for fishing lures in terms of retail sales is approximately $600 million. Rapala VMC garnered one-third of that amount in 2008. New lures must be introduced each year in order to stay competitive in this industry. Like other lure manufacturers, Rapala focuses on two questions in developing and making new lures: Does it work, and does it look good? Developing a new lure takes two or three years and involves extensive field testing by tournament professionals and fishing guides. At the annual fishing industry trade show in 2008, Rapala unveiled the "dream lure for the 21st century."Refer to Rapala.
After the trade show, the newest lure made by Rapala will enter which stage of the new-product development process? A. commercialization B. idea generation C. idea screening D. concept testing E. product development