Which closing technique persuades prospects to place the order by making them believe that it is beneficial to buy the product sooner rather than later?
A. Benefits close
B. Suggestive proposition close
C. Alternative-choice
D. Standing-room-only
E. Balance-Sheet
Answer: D
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George, a chef and owner of L'Auberge, a popular restaurant, is always visiting his competitors to observe how they are doing things in their restaurants. He told one of his managers, "I eat dinner at a lot of restaurants because I want to know what is going on. I am always concerned that one of our competitors will surprise us with a new service or menu item, like ours but better." In which activity is George engaging?
A. competitive intelligence B. environmental scanning C. TQM D. corporate spying E. management by observation
List the four key marketing strategies that can be employed to reshape demand
What will be an ideal response?
In which of the following circumstances can a principal be held liable for the torts of an
independent contractor? A) In no circumstances B) In the same circumstances as the principal would be held liable for the torts of an agent C) When the principal is negligent in selecting the independent contractor D) When the independent contractor is hired to undertake a dangerous activity E) Both C and D
At a local fast-food joint, cars arrive randomly at a rate of 12 every 30 minutes. The fast food joint takes an average of 2 minutes to serve each arrival. The utilization factor for this system is
A) 0.467. B) 0.547. C) 0.800. D) 0.133. E) None of the above