____________ attempts to identify new business opportunities by analyzing data from past transactions?
a. Data mining
b. Environmental scanning
c. Quarterly reporting
d. Exception reporting
e. Routine reporting
Answer: a. Data mining
Business
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Tangible assets include
a. patents. b. cash. c. trademarks. d. copyrights.
Business
Describe the facets of job satisfaction. Which facet do you think is most important?
What will be an ideal response?
Business
Although brand integration has been successful in movies, it has been discontinued because it is now considered an unethical practice
Indicate whether the statement is true or false
Business
What is the term for observing the behavior of online communities that have been organized around a particular consumer interest?
A. digital anthropology B. e-watch C. netnography D. creeping E. I-observation
Business