When a previously declared dividend is paid, which of the following occurs?
A) assets increase
B) stockholders' equity increases
C) liabilities decrease
D) assets remain unchanged
C) liabilities decrease
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Gross rating point (GRP) is a popular counting measure for:
A) television. B) outdoor advertising. C) the Web. D) print ad.
Which heuristic is defined as a rule of thumb for making judgments based on examples and events that immediately spring to mind?
A. availability B. confirmation C. representativeness D. anchoring and adjustment
Bikers and non-bikers alike enjoy dining at the Harley Davidson Café in Las Vegas. Several Harley Davidson models are on display as well as a very large, uniquely crafted American flag
Menu items include the Easy Rider, the Choppers Cobb salad, and the Harley Hog sandwich. The Harley Davidson Café most likely uses ________. A) everyday low pricing B) predatory pricing C) self-service retailing D) experiential retailing E) franchising
Franklin Street Manufacturing Franklin Street Manufacturing has the following cost information available for 2011: Direct materials used $10,000 Direct labor costs 25,000 Factory overhead 20,000 Marketing expenses 4,000 Administrative expenses 6,000 20,000 units were produced during the year out of which 19,000 units were sold for $10 each. Refer to the Franklin Street Manufacturing information
above. What is cost of goods sold for 2011? A) $55,000 B) $52,250 C) $61,750 D) $65,000