Regardless of the system used in departmental cost analysis:

A) Direct costs are allocated, indirect costs are not.
B) Indirect costs are allocated, direct costs are not.
C) Both direct and indirect costs are allocated.
D) Neither direct nor indirect costs are allocated.
E) Total departmental costs will always be the same.


B) Indirect costs are allocated, direct costs are not.

Business

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Murphy Corporation's end-of-year balance sheet consisted of the following amounts: Cash $ 35,000 Accounts receivable $ 46,000 Property, plant & equipment 69,000 Long-term debt 41,000 Capital stock 107,000 Accounts payable 22,000 Retained earnings ? Inventory 33,000 What is Murphy's owners' equity balance at the end of the current year?

a. $3,000 b. $120,000 c. $63,000 d. $173,000

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Which technique is least likely to be used to quantify intangible benefits?

a. opinion surveys b. simulation models c. professional judgment d. review of accounting transaction data

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The innovation dilemma known as building capabilities versus collaborating refers to

A. developing innovation skills internally versus partnering with qualified outsiders. B. choosing which innovation ideas are most likely to "bear fruit." C. building credibility by launching products ahead of potential collaboration partners. D. building innovative products in-house versus outsourcing.

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Which of the following is not true of a brand experience?

a. The experience should inspire the audience to participate and share. b. The ideal experience can be thought of as one that captures the sweet spot at which the audience’s passions and needs intersect with the brand’s identity. c. It should be authentic and conversational to fit the culture of social media. d. It should be discoverable so that the brand appears during relevant searches. e. All of these are true.

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