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Indicate whether the statement is true or false


F

Communication & Mass Media

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The specific purpose--”Nuclear power plants, pro or con?”-- is poor because it

a. does not include the topic b. does not include the general purpose c. is not phrased as a declarative sentence d. a and c e. b and c

Communication & Mass Media

The best topic is one that appropriate to the audience, regardless of what you know about the topic

Indicate whether the statement is true or false.

Communication & Mass Media

Samuel Adams found willing cohorts in the editors of the:

a) Boston Gazette; b) the New York Times; c) Pennsylvania Gazette; d) Rhode Island News; e) none of the above

Communication & Mass Media

Readers who neither subscribe to nor buy single copies of a magazine but who borrow or read one in a doctor's office or library are a magazine's

A. pass-along readership. B. controlled circulation. C. run. D. circulation.

Communication & Mass Media