To defeat a defense of qualified privilege, the plaintiff must establish that the defendant acted with:
a. purpose
b. knowledge of the consequences c. half-hearted malice
d. negligence
e. none of the other choices
b
You might also like to view...
Explain with examples the benefits of competitive advantage and show how globalization presents companies with unprecedented opportunities?
What will be an ideal response?
Which of the following is true of direct marketing channels?
A) Direct marketing channels offer the greatest opportunity for sales communication and customer interaction. B) Direct marketing channels yield very low margins for the manufacturer. C) Direct marketing channels do not allow the manufacturer control over the sales messages and service quality. D) Direct marketing channels are most suited for inexpensive products that are bought in low quantities. E) Direct marketing channels result in the lowest out-of-pocket marketing expenses for the manufacturer.
Caterpillar needed to know what truck fleets should test their two new engines; how they could get a marketing strategy that could be measured; and how to adjust for the coming downturn in sales
To answer these questions, they gave their salesforce laptops and paid them to enter customer information related to each sale they made. Caterpillar analyzed the newly acquired customer data and developed strategies to address their marketing questions. Caterpillar utilized ________. A) secondary marketing B) external marketing C) database marketing D) internal marketing
In these types of decisions, employees will not find the answer they are looking for in the company handbook or policy guidelines.
a. Non-programmed decisions b. Executive decisions c. Strategy decisions d. Programmed decisions