How IT is used depends on the ________ surrounding the organization that uses it
A)
infrastructure
B)
competitive forces
C)
environment
D)
Both A and C
C
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One way to minimize negative comments on social media is to do what?
A) Allow users to post comments on the company's Facebook page B) Engage with stakeholders as a long-term strategy C) Respond promptly to all negative comments, whenever possible D) Allow users to start online discussions on company sponsors sites E) Ignore negative comments and only engage with stakeholder comments that are positive
An ad agency's copywriters are part of the agency's ________
A) creative services B) account management C) marketing services D) editorial department E) media planning
Today the 4 Ps are compared to Kotler's 4 Cs. Product and place are called ________ and ________, respectively
A) convenience; customer value B) cost; convenience C) communication; customer value D) customer value; convenience E) communication; convenience
Answer the following statements true (T) or false (F)
Actuaries are often consulted to determine annual contribution levels for a defined contribution plan.