When TruTech transfers an employee to one of its offices in another city, it offers that employee help with things like moving expenses, buying a new house, and finding a good school for the children. This type of assistance is known as
A. outplacement services.
B. relocation services.
C. advisory services.
D. adjustment services.
Answer: B
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The phrase "relatively homogeneous collections of prospective buyers" is most descriptive of
A. ultimate consumers. B. demographic clusters. C. market segments. D. organizational buyers. E. qualified prospects.
In the context of family life cycle segmentation, which of the following statements is true?
A. Young divorced couples without children have the lowest purchase rate. B. Middle-aged married couples with or without children have high average purchase of durables. C. Young married couples with children have high liquid assets. D. Middle-aged divorced couples without dependent children are least satisfied with their financial position.
A full warranty is an example of a(n) ________
A) express warranty B) disclaimer warranty C) implied warranty of fitness for a particular purpose D) implied warranty of fitness for human consumption
Which of the following mathematical expressions computes the annual percentage rate (APR) for short-term financing?
A. APR = Percentage cost per period × Number of borrowing (interest) periods in one year B. APR = (1 + Percentage cost per period)Number of borrowing (interest) periods in one year + 1.0 C. APR = (1 + Percentage cost per period)Number of borrowing (interest) periods in one year- 1.0 D. APR = (1 + Percentage cost per period) Number of borrowing (interest) periods in one year E. APR = Percentage cost per period + 1