Trying to determine an audience’s beliefs or attitudes about a speech topic is ________ analysis
A) psychological
B) environmental
C) informational
D) demographic
Answer: A
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When considering the business message to craft a corporate communication piece, the writer considers which of the following elements?
a. the format b. the tone c. the length d. all of these
Which theory on human behavior contests that individuals have stable, relatively static internal needs?
a) Social information processing theor b) Rewards theory c) Motivation-hygiene theory d) Hierarchy of needs theory
During his speech, Karl claimed that the elderly are bad drivers. He supported this claim by pointing out that his 75-year-old grandfather had three accidents this year and an 86-year-old woman ran into a building at the mall after hitting the gas instead of the brake. Karl is using reasoning by __________.
A. example B. sign C. analogy D. narrative
When the speaker placed an American flag next to her on the podium, some audience members felt it symbolized freedom of choice while others saw it as a constraining device used to keep immigrants out. In this situation, selective influence has been prompted by __________.
A. compartmentalization B. ethos C. the boomerang effect D. polysemy