Each of the following is a factor that affects exchange rates EXCEPT:
A) Domestic economy
B) Supply and demand of currency
C) Relative price of goods
D) Returns on international investments in securities
A
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Companies have responded to consumers' back-to-basics sensibility in their lifestyle and spending patterns through ________
A) frugal marketing B) value marketing C) quality marketing D) diverse marketing E) prestige-oriented marketing
Which marketing orientation holds that firms should consider society as a whole as a stakeholder?
A) relationship orientation B) sales orientation C) consumer orientation D) social responsibility orientation E) production orientation
Comparing performance to standards is what step in the control systems process?
a. step 1 b. step 2 c. step 3 d. step 4
Which of the following is not a type of groupware?
A) Electronic calendars. B) Listservs and message boards. C) E-mail and instant messages. D) All of the above.