Page opens Quik Xpress, a local delivery service. Unless Page expressly adopts a certain form of business organization, the law considers Quik to be
A. a corporation.
B. a limited liability company.
C. a partnership.
D. a sole proprietorship.
Answer: D
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At the heart of any marketing program is the firm's ________, its tangible offering to the market
A) strategy B) product C) brand D) value E) people
Sign-off is the users' actual signatures indicating they approve all of the business requirements.
Answer the following statement true (T) or false (F)
The relativist view of ethics suggests that what is right or wrong depends on the situation or culture.
a. true b. false
Manuela wants to provide an incentive program to reinforce the collective actions of all of her subordinates in the returns department team. In other words, Manuela would like to begin a(n) ______ program.
A. variable incentive B. executive incentive C. individual incentive D. group incentive