The meanings of nonverbal messages are usually less precise than are those of verbal codes

Indicate whether the statement is true or false.


TRUE

Communication & Mass Media

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“He violated an important protocol, so we had to blacklist him,” says Kimberly. Kimberly’s statement subtly reflects ______.

a. polarization b. negative contagion c. racist language d. muting

Communication & Mass Media

Another term that critics have used to describe the implied viewer in readeroriented criticism is composed reader

Indicate whether this statement is true or false.

Communication & Mass Media

Gonzalo, the PR manager at his firm, is asked by the CEO to deliver a presentation on an upcoming publicity campaign. For the presentation, Gonzalo wishes to use certain tools to reinforce his points in a visual manner

What step should Gonzalo take, and why is it beneficial? a. Gonzalo should use presentation aids; audiences think speakers who usesuch itemsare more credible. b. Gonzalo should use lavalieres; audiences can understand a speaker's points better because they can hear the speech more clearly. c. Gonzalo should use references; audiences can identify the sources from which the speaker gathered the information. d. Gonzalo should use samples; audiences can appreciate the actuality of a speaker's points.

Communication & Mass Media

What is the relative importance of color in composition for still images, video, and film?

What will be an ideal response?

Communication & Mass Media