Janis is in charge of marketing for a department store sale. During previous sales, she has had success using only radio advertisements to draw customers into the store for a sale. A colleague suggests TV commercials as another approach to marketing. Janis is resistant to change because she knows that the radio advertisements have worked. What form of resistance to change is Janis exhibiting?

A. loss of job security
B. climate of mistrust
C. lack of tact
D. peer pressure
E. past success


Answer: E

Business

You might also like to view...

Sports, Inc, plans to sell season football tickets for the 10 games played from September through November. These tickets sell for $5 each at the gate or for $45 per season package purchased before April 30 . On April 30, the office reports that it has sold 200 season ticket packages and has only 50 left. The correct entry to record the sale of the season tickets is

a. debit Cash and credit Unearned Revenue for $9,000. b. debit Cash and credit Revenue for $11,250. c. debit Unearned Revenue and credit Revenue for $9,000. d. to determine cost of goods sold.

Business

Xerox Corporation is currently in what stage of its organizational life cycle?   

A. Decline stage B. Maturity stage C. Adolescent stage D. Youth stage E. Adult stage

Business

Where is a good place for the bottom line in e-mail?

a. at the bottom (or end) of the document b. near the bottom of the document c. in the subject line d. none of the above

Business

A sandwich shop uses a three-person process to build a customer’s customized sandwich. One employee takes the customer’s order and begins building the sandwich. A second employee then completes the sandwich building. The third employee then wraps the sandwich and takes the customer’s payment. The employee that takes the longest time to complete his or her task is referred to as the?

a. Order winner b. Stop-gap c. Bottleneck d. Laggard

Business