Companies create subsidiary ledgers to divide accounting tasks and to reduce the size of the general ledger, while keeping up-to-date records of customers and suppliers. This process is also used to minimize errors in recording transactions
Indicate whether the statement is true or false
True
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Experiential marketing combines the following, except:
A) direct marketing B) guerilla marketing C) field marketing D) sales promotions
If Corporation J and Corporation K combine all of their assets and create a consolidated corporation; Corporation J and Corporation K will cease to exist
a. True b. False Indicate whether the statement is true or false
A partnership sells an asset for a gain. The asset had been transferred to the partnership two years ago by Partner J in exchange for a partnership interest. The asset was worth substantially more than its cost as of the transfer date. The partnership gain will be allocated to all of the partners in accordance with their profit and loss sharing ratios.
Answer the following statement true (T) or false (F)
Brand equity provides a financial advantage for a brand's owner because successful, established brand names have an economic value in the sense that they are ________.
A. intangible equity B. durable goods C. intangible assets D. tangible assets E. nondurable goods