A contract between Recreational Games & Rides, Inc, and Summer Fair Corporation includes a provision excluding liability as a result of fraud. This provision is
a. enforceable because the parties are protected from liability.
b. enforceable because the parties consented to it.
c. enforceable if the parties have equal bargaining power.
d. not enforceable.
D
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Which of the following statements about the branding guidelines for a small business is true?
A) A small business must creatively conduct low-cost marketing research. B) A small business must avoid leveraging secondary brand associations. C) A small business must separate the well-integrated brand elements to enhance both brand awareness and brand image. D) A small business must disintegrate the brand elements to maximize the contribution of each of the three main sets of brand equity drivers. E) A small business must focus on building more than two strong brands based on a number of associations.
Marketers of complex and expensive products such as automobiles will likely employ long channels with many knowledgeable intermediaries.
Answer the following statement true (T) or false (F)
Investors are most interested in which one of the following ratios?
A) return on assets B) current ratio C) net profit margin D) return on equity
An LLC is essentially identical to a subchapter S corporation
Indicate whether the statement is true or false