The price relative is computed by dividing

A. a base-period unit price by a current unit price and multiplying the result by 100.
B. a current unit price by a base-period unit price and multiplying the result by 100.
C. a current unit price by a base-period unit price and dividing the result by 100.
D. current price by quantity.


Answer: B

Business

You might also like to view...

A salesperson knows that a prospect's desire for a product is solidified when the potential buyer asks a question about price.

Answer the following statement true (T) or false (F)

Business

In analyzing the attractiveness of market segments, which of the following is NOT one of the most important variables?

A. competitive forces related to the segment B. segment size C. growth potential D. location of the segment E. strategic fit with the firm's goals

Business

Bolton Inc., a calendar year taxpayer, generated a $296,400 net operating loss this year. Bolton can carry the loss back five years and forward 20 years for tax purposes.

Answer the following statement true (T) or false (F)

Business

The most effective means for delivering an unpleasant or highly emotional message to a single employee is to

a. meet with the employee face to face. b. leave the message on the employee's voice mail. c. send a memo addressed to the specific employee. d. place a message on the company's website.

Business