A firm's market share refers to:

a. the number of products a firm produces
b. the percentage of the relevant market controlled by the firm
c. the ability of the firm to profitably to maintain prices above competitive levels for a significant period of time d. the percentage of sales that a firm exports
e. the number of states a firm operates in


b

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In dealing with customers, try to avoid subjective opinions or judgments.

Answer the following statement true (T) or false (F)

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Which of the following statements on the definitions of the terms "sex" and "gender" is correct?

A. Sex is the term negotiation researchers rely on predominantly. B. Sex refers to the aspects of role or identity. C. Gender refers to the cultural and psychological markers of the sexes. D. Gender is the property by which organisms are classified as female or male.

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Direct suggestion is most likely popular among professional salespeople because the method:

A. relies on inoffensive buying suggestions and recommendations. B. relates competing products to negative information and quality concerns. C. requires buyers to imagine using a product. D. encourages immediate purchases. E. links products to famous people and firms.

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Murton Industries Murton Industries, Inc reported the following information on its recent balance sheet. Common stock, $10 par, 100,000 shares authorized, 75,000 shares issued and outstanding Refer to the information for Murton Industries. What is the effect on Murton's accounting equation of issuing 1,000 additional shares of common stock at $15 per share?

A) Assets increase $15,000, liabilities increase $5,000, and equity increases $10,000 B) Assets increase $15,000, liabilities remain unaffected, and equity increases $15,000 C) Assets decrease $10,000, liabilities remain unaffected, and equity increases $10,000 D) Assets decrease $15,000, liabilities decrease $5,000, and equity decrease $10,000

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