Prison officials have found that painting cells yellow suppresses violent and aggressive behaviors in inmates

a. True
b. False


ANS: b

Communication & Mass Media

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After a product launch campaign, the PR team analyzed the data. The team found that the campaign did not generate the results they wanted. Therefore, the team decided to come up with a better campaign for the next launch

Which step of the public relations process is the PR team currently in, and why? a) Assessment; because the analysis of the data made the PR team realize that additional efforts were needed to better the campaign b) Feedback; because the data are a way of telling the PR team about the performance of the campaign c) Programming; because the PR team is thinking of starting a new communications program to further the organization's objective of more meaningful campaigns d) Communication; as the data are a way of communicating the underperformance of the campaign to the PR team.

Communication & Mass Media

What is the difference between demographic data and psychographic data

What will be an ideal response?

Communication & Mass Media

_____ is a method of informing that recounts an autobiographical or biographical event, myth, or other story.

a. Narration b. Demonstration c. Definition d. Comparison

Communication & Mass Media

What type of visual aid should Marta create to show the difference in the number of retail stores between Canada, the United States, and Mexico for each of the past three years?

A. diagram B. flowchart C. textual graphic D. bar graph

Communication & Mass Media