What is enterprise risk management (ERM)?
A. A process of evaluating internal controls to ensure operations are carried out efficiently and effectively
B. A process designed to identify material events that may affect the financial statements and to manage risk within the entity's risk appetite
C. A process, effected by an entity's board of directors, management, and other personnel designed to identify potential events that may affect the entity and to manage risk within its risk appetite
D. A process by which compliance with laws and regulations can be assessed
C. A process, effected by an entity's board of directors, management, and other personnel designed to identify potential events that may affect the entity and to manage risk within its risk appetite
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Agricultural assemblers, petroleum bulk plants and terminals, and auction companies are examples of ________
A) full-service wholesalers B) specialized wholesalers C) limited-service wholesalers D) merchant wholesalers E) brokers
A ______ audience is one composed of persons of diverse ages with different characteristics, attitudes, values, and knowledge.
a. homogenous b. heterogeneous c. united d. divided
Designing research procedures that produce reliable marketing data means that
A. others using the same procedure will get almost identical data. B. the procedure must give results that support the hypothesis. C. the procedure must not give results that contradict other research studies. D. the procedure may give results that contradict other research studies. E. sampling must be done in a completely random manner.
Which component below is an internal force for change discussed in the textbook?
A. social and political pressures B. organizational restructuring C. technological advancements D. customers demographic characteristics