Most newspaper and magazine articles are secondary

sources.

Indicate whether the statement is true or false


True

Communication & Mass Media

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Leads traditionally have a focus on ______.

A. your editor/producer B. the who, what, when, where, why, and how of a piece C. your publisher D. society at large

Communication & Mass Media

Andy has been called in to have a heart-to-heart conversation with a client about a campaign they are running. In 2 months, they want to get a million followers on Instagram and get 50,000 engagements on Twitter. What issue does this raise for this campaign?

A. They are not embracing the realistic component of effective objectives. B. They are not embracing the specific component of effective objectives. C. They are not embracing the time-specific component of effective objectives. D. This is a strong objective statement to have for this campaign.

Communication & Mass Media

Which of the following statements is clearly wrong?

A) You can provide statistical information more clearly in a line graph than by merely reciting the data. B) You can use your presentational aids to divert the attention of your audience to your speech content. C) Presentational aids force the speaker to stay behind the podium so everyone can see the presentational aid. D) Presentational aids give purpose to your movement and gestures.

Communication & Mass Media

Paula is giving a presentation to her department

about a new imitative, to help them listen she placed a catchy phrase at the top of her visual aid which she continually referenced. Paula was attempting to help her coworkers . A. remember her message B. attend to her message C. select her message D. understand her message.

Communication & Mass Media