Under the __________ a corporate officer may be found guilty of a crime if she bore a "__________" to a violation of a statute dealing with "products that may affect the __________."
a. Responsible Corporate Officer doctrine, responsible relation, health of consumers
b. Direct Liability doctrine, responsible relation, health of consumers
c. Vicarious Liability doctrine, responsible relation, health of consumers
d. Responsible corporate officer doctrine, supervisory relation, privacy of consumers
a
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In ________, the seller offers goods both individually and in bundles and often charges less for the "bundle" than for the individual products
A) pirating pricing B) captive pricing C) two-part pricing D) pure bundling E) mixed bundling
Marketers use mobile channels for several purposes. Which of the following is LEAST likely to be one of those purposes?
A) Enrich the brand experience. B) Send billing statement. C) Stimulate immediate buying. D) Make shopping easier. E) Boost sampling.
The law courts of the English common law emphasized legal procedure over the merits of an individual case
Indicate whether the statement is true or false
Lanover Manufacturing supplies windshield wiper blades to General Motors and Ford. A sudden jump in the price of rubber and its substitutes has forced Lanover and other wiper blades manufacturers to double the price of the wiper blades. This increase in price has not affected sales volume for wiper blades. The price change did not change demand for windshield wiper blades because demand for this product by business customers is:
A. inelastic B. secure C. bundled D. elastic E. resistant