A nonverbal message may contradict a person's verbal message
Indicate whether the statement is true or false
true
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The shift in how media is created and consumed is causing a convergence of the public relations and advertising industries into a new area called __________.
a. PR/Advertising b. Strategic Communication c. Global Marketing Communication d. Consolidated Communication
Researchers estimate that one of every six people who heard the fictitious radio drama War of the Worlds believed it was true and reacted in genuine fear
Indicate whether this statement is true or false.
Which statement does not describe humor when used as a concluding strategy:
a. it should be brief b. it should stimulate a positive response c. it should be taken from a reliable source such as a joke book d. it should be spontaneous
One can use both verbal statements and nonverbal behaviors to signal the end of a speech.
Answer the following statement true (T) or false (F)