"Here is an example of uncertainty reduction theory…" When used by a teacher during a lecture, this statement is an example of a semantic cue.

Answer the following statement true (T) or false (F)


True

Communication & Mass Media

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Tracking the firing order means

a. pinpointing the dimension where speech anxiety begins. b. applying treatments to all dimensions. c. choosing the techniques you like. d. all of the above. e. none of the above.

Communication & Mass Media

Joan assembled a team of diverse individuals in order to create a marketing campaign. She understood the value of diversity and assumed they would work well together. At the first meeting, they jumped right into business and immediately started talking strategy. The campaign turned out to be a failure because little would get done during these meetings. What should Joan have done at the first meeting to maximize the opportunity for success?

a. Explain why she was the leader of the team b. Explain why she chose the individual members of the team c. Explain that the more diversity the team has, the better it will be d. Create a more task focused environment

Communication & Mass Media

Public relations objectives ________

A) are generalized statements B) are measurable C) are the specific actions taken to achieve goals D) all of the above E) none of the above

Communication & Mass Media

An advertising tactic designed to generate publicity about a controversial campaign is called ________ advertising

Fill in the blank(s) with correct word

Communication & Mass Media