Individual entries are posted from which of the following columns in the combination journal to the proper general ledger account?
a. Post. Ref. column
b. Date column
c. Cash Credit column
d. General Debit column
d
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Which of the following terms refers to a franchise in which a manufacturer licenses a dealer to sell its products?
A. gray marketing B. processing plant franchise C. chain-style business D. distributorship
This revenue model provides professional services on a time and materials contract.
a. contractor revenue model b. utility and usage revenue model c. professional revenue model d. franchising revenue model
Most firms maintain customer complaint services online, in the store, or over the telephone. Firms attempt to respond quickly to complaints, hoping to
A. get themselves into the universal set. B. offset performance risk with financial risk. C. reduce the cost of postpurchase advertising. D. minimize negative word of mouth and rumors. E. extend decision rules to the customer complaint desk.