Vince, who works as a public relations representative for a multinational corporation, spends much of his time interacting with the public and with representatives of other multinational corporations. Vince's role is referred to as a boundary spanner

Indicate whether the statement is true or false.


TRUE

Communication & Mass Media

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The process of changing or reinforcing a listener's attitudes, beliefs, values, or behavior is

a. persuasion. b. logic. c. argument. d. motivation.

Communication & Mass Media

How did Harriet Beecher Stowe’s Uncle Tom’s Cabin affect public opinion?

a. It helped inspire popular opposition to slavery. b. It defended the South’s treatment of slaves. c. It spurred migration to the North. d. It criticized slaves who collaborated with their white masters.

Communication & Mass Media

More than 90% of business organizations provide training in ___________ for their employees

a. telephone operation b. cash register operation c. interpersonal communication d. leadership

Communication & Mass Media

He introduced radio as a political instrument:

a. Dwight D. Eisenhower b. Franklin D. Roosevelt c. Warren Harding d. Harry S. Truman e.John F. Kennedy

Communication & Mass Media