In deciding the precedent-setting corporate political speech case First National Bank of Boston v. Bellotti, the Supreme Court ruled which one of the following?
A. That corporations are too powerful to be allowed to participate in politics
B. That the voice of corporations has been overwhelming in politics
C. That "political speech" is protected, regardless of who is speaking
D. That the First Amendment applies only to individuals, not to corporations
E. That corporations undermine citizens' confidence in government
C
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The purpose of the trial balance is to
a. transfer the amounts from the journal to the ledger. b. prove that the total ledger debit balances equal the total ledger credit balances. c. record the transactions in the journal. d. ensure that the accounts are 100% correct.
What is the major difference between a conventional marketing channel and a vertical marketing system (VMS)?
A) Elements in a conventional marketing channel act as separate businesses whereas the elements in a VMS act as a unified system. B) A VMS has many intermediaries whereas a conventional marketing channel has a limited number of intermediaries. C) A VMS is characterized by an independent producer whereas a conventional marketing channel is characterized by multiple producers. D) A conventional marketing channel has elements such as retailers and wholesalers whereas these elements are not present in a VMS. E) Producers have complete control over the other members in a conventional marketing channel whereas this control is minimal in a VMS.
A brand ________ can be defined as any information-bearing experience a customer or prospect has with the brand, the product category, or the market that relates to the marketer's product or service
A) value B) personality C) trait D) character E) contact
Very often, the problems associated with ______ decisions will be complex in nature with few past occurrences for employees to draw on.
What will be an ideal response?