A single-echelon inventory system ______.
A. is one where each supply chain partner (echelon) sequentially forecasts demand
B. reduces potential for the bullwhip effect
C. is one where supply chain partners forecast demand as a single group
D. reduces information flows
A. is one where each supply chain partner (echelon) sequentially forecasts demand
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In 2014, The Xavier Company, reported pretax financial income of $400,000 . Included in that pretax financial income was $90,000 of nontaxable life insurance proceeds received as a result of the death of an officer; $120,000 of warranty expenses accrued but unpaid as of December 31 . 2014; and $30,000 of life insurance premiums for a policy for an officer. Assuming that no income taxes were
previously paid during the year and assuming an income tax rate of 40 percent, the amount of income taxes payable on December 31 . 2014, would be a. $120,000. b. $150,000. c. $182,000. d. $184,000.
A pharmaceutical company spent a significant amount of money developing a new drug to combat high blood pressure. The drug did not cause any of the typical side effects usually associated with blood pressure medications. It was forecasted to be a "blockbuster" medication that would achieve over $1 billion in sales. It would also be difficult for other firms to duplicate, at least in the short run, because of patent protection and the substantial research and development costs required. The introduction of this new drug would best be described as
A. a breakthrough opportunity. B. market development. C. "hit-or-miss" marketing. D. market penetration. E. diversification.
In which of the following cases is Royalty Chocolates repositioning its products?
A) When sales fell due to concerns about chocolate's high calorie count, Royalty Chocolates advertised its products as decadent gifts for bridal showers and weddings. B) Royalty Chocolates publicized its use of free -trade and organic ingredients to distinguish itself from competitors. C) When sales fell due to a product safety scare, Royalty Chocolates embarked on an extensive ad campaign to reinforce its brand identity in the minds of consumers. D) Royalty Chocolates decided to sell its chocolates in the familiar bar form as consumers associate this form with chocolate.
Which of the following summarizes the AIDA steps in the persuasive process??
A) ?Gaining attention, insinuating action, creating desire, and initiating acceptance B) ?Gaining acceptance, inviting questions, designating action, and encouraging attention C) ?Gaining attention, generating interest, creating desire, and motivating action D) ?Gaining attention, initiating action, discussing benefits, and initiating acceptance