Which of the following is NOT a disadvantage of franchising?
A) lack of control
B) workload
C) competition
D) brand recognition
E) royalty fees
D
Explanation: D) Lack of control, heavy work load, competition from other franchisees, and royalty fees are all potential disadvantages of franchising. Because franchise owners are able to capitalize on consumers' familiarity with the franchise company's name, brand recognition would be an advantage rather than a disadvantage of franchising.
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