Essentially, men often communicate to report and women often communicate to establish rapport.
Answer the following statement true (T) or false (F)
True
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Donna finds herself agreeing with the speaker who has come to talk to her class about why they should start buying more locally produced foods as he seems very knowledgeable and has been working in the field for several years. Donna was most likely using what strategy to make her decision?
a. liking heuristic b. evaluation of the message strength c. credibility heuristic d. consensus heuristic
Who defined public relations as "the management of communication between an organization and its publics"?
a. Edward Bernays b. T. Edward Temple c. Greenpeace d. James Grunig
Discuss why the problem-solution organization is particularly well suited for a persuasive presentation.
What will be an ideal response?
To illustrate hot and cool media, McLuhan analyzed
A. a presidential debate B. telephone messages C. television commercials D. celebrity speeches