Which of the following best describes reference price?
A) price offered by another player in the same market
B) price advertised for the product on mass media
C) an internal standard against which observed prices are compared
D) the lowest possible price for the service offered
C
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What is the major difference between a conventional marketing channel and a vertical marketing system (VMS)?
A) Elements in a conventional marketing channel act as separate businesses whereas the elements in a VMS act as a unified system. B) A VMS has many intermediaries whereas a conventional marketing channel has a limited number of intermediaries. C) A VMS is characterized by an independent producer whereas a conventional marketing channel is characterized by multiple producers. D) A conventional marketing channel has elements such as retailers and wholesalers whereas these elements are not present in a VMS. E) Producers have complete control over the other members in a conventional marketing channel whereas this control is minimal in a VMS.
What are problems and biases with team evaluations and how do they influence the evaluation process?
What will be an ideal response?
Which of the following statements about persuasive messages within an organization is most accurate?
A) ?It is acceptable for managers to be dishonest when trying to persuade others because of their authoritative position in the company. B) ?Persuasive messages flowing both downward or upward require attention to tone. C) ?When employees send persuasive messages to their managers, they should include words such as you must or we should to make their messages sound more convincing. D) Instructions or directives from managers to employees should be organized indirectly.
A branch of a decision tree that is less favorable than other available options may be ________
Fill in the blanks with correct word