You will be studying abroad in Tokyo, Japan next year. You know a little of the Japanese language. When you interact with those who are native ofTokyo, you will be engaging in _____ communication
A. intercultural
B. intracultural
C. multicultural
D. bicultural
A
Communication & Mass Media
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The text advises to pay special attention to which two parts of your ad copy?
a. headline and first paragraph b. first and second paragraphs c. first and last paragraphs d. last paragraph and call to action
Communication & Mass Media
Which element rewards the reader for taking the time to read the ad?
a) Body copy b) Closing c) Illustration d) Subhead
Communication & Mass Media
In constructing an audience-analysis questionnaire, you should use ________ questions when you want to give respondents maximum leeway in answering.
Fill in the blank(s) with the appropriate word(s).
Communication & Mass Media
Most successful speakers are nervous before taking the floor.
Answer the following statement true (T) or false (F)
Communication & Mass Media