Creative roles focus on how the website looks, and its content. Roles include: content writer/editor, SEO expert, web designer, UI/UX manager, web artist/graphic designer, and multimedia producer.Technical roles focus on a website's technology, functionality, and security. Roles include: web programmer, web developer, database developer, and web server administrator.Oversight roles focus on managerial or administrative issues, or marketing/customer service. Roles include: web administrator, tester, system architect, and social media expert.